ACTHEANE -   Drop Shadow

How to speak with a 50 years-old women and help her in making up with her body through a positive, scientific and an aspirational discourse? It's the objective of the the visual that circulates on Grand Public Print elements and for the communication tools reserved for the health professionals. 

  Title : « Drop Shadow »
  Client : Boiron Group
  Agencies : Swan France & Indiana
  Art Direction : Alexandre Charlet
  Copywriting : Serge Piediscalzi
  Designs : Marina Coudray
  Support : Print
  Diffusion : Since July 2013